I often get asked about effective ways of finding profitable AdSense keywords targeting a specific niche or primary keyword. Thankfully, this a lot easier than most people think. With the contextual targeting tool you can easily find tightly related AdSense keywords targeting a common search term. Using this simple strategy, you can easily build high quality relevant content around your primary niche to attract more clicks and boost your AdSense earnings.
How does contextual targeting work?
Let’s say you have decided to build an AdSense niche site around the seed keyword “pest control”. Usually, you will then need to perform a search for related keywords using the Google AdWords tool and subsequently perform a competition analysis for viable keywords.
This works great except there is some level of guesswork involved with where the advertising money is being spent. Using the contextual targeting tool, you can use Google’s own active ad display network to easily find high quality advertiser keywords.
To access this tool, simply sign into https://adwords.google.com using your Google account and look for the “contextual targeting tool” under the Tools and analysis tab. Then, simply type in your seed keyword or upto 10 multiple keywords and let Google show you a list of suggested keywords you can target for content creation.
In the case of the search term “pest control” you can already see a wide range of high bidding keywords which are already being targeted by advertisers on Google’s ad display network. You will also notice that some of the suggesed keywords also include a high number of local keywords targeting a specific city or locale, which, in any cases can be extremely easy to rank for.
Additionally, you can also find product specific buyer keywords which are more likely to attract a high CPC and click through to maximize your AdSense earnings.
Check out the video below as I take you through this simple process. Would love to reply to all of your questions, comments or feedback so please take a moment to leave them below.